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THE RENOWNED OF THE BASKERVILLES !!

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John Taylor probably never knew he was being followed. 

 

Had he taken the time to  look over his shoulder as he walked  that narrow Birmingham street he would have seen a young man suddenly stop and pretend to peer attentively into a shop window.  But neither in the hardware establishment, nor at the apocatheries   where he made further  purchases did he see that same pursuer standing quietly by taking note of that  which had been bought.

 

For John Taylor...in that year 1736... was making a name for himself in the production of japanning ware, that is, the varnishing and decorating  of articles in the manner of the Japanese. It was a new technique, at least it was so in the Western world,  and  the market was most profitable.   So it is said  that this young man followed John Taylor to learn the ingredients needful for such a craft that he, in turn, might set up his own japanning business. ( 1 )

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His name was John Baskerville.  He had been born in Wolverley, Worcestershire, UK on January 28, 1706  and early records reveal that for some time during his later  teenage years he found employment as a footman to a country clergyman.  Even in those days the record stands that “he was ever to be found with a pen in his hand.”   (2 )

 

It was not just the writing of articles or stories that  fascinated  young John Baskerville; - it was the beauty of the letters themselves.  The ‘a’ and the ‘b’ and the ‘c’ must all be formed with perfect symmetry.  So much so did this science of calligraphy capture his heart and mind that at the age of 19 he is appointed to   King Edward’s School, Birmingham, to teach the art of penmanship.

 

A further interest was developed in stone-cutting. Indeed, in the Public Library of Birmingham can still be seen “a slab of slate he used as an advertisement.” ( 3)  In five different styles of lettering  it announces ‘Gravestones cut in any of the hands of John Baskerville; Writing Master.’  For ten years this occupation was pursued although with little profit. So his attention had turned to japanning.

 

SUCCESS !!

 

Having learned from John Taylor, albeit unbeknown to the latter, the secret ingredients needed for the task, Baskerville now began to produce “superlative goods.”  By 1742 he had invented and patented “a new method of making and flat-grinding thin metal plates...”.

It was not long before he found himself a wealthy man.

 

He purchased a block of land on the outskirts of Birmingham, built a mansion called ‘Easy Hill’ and drove a carriage drawn by two cream coloured horses. He lived “unashamedly” with his housekeeper for fourteen years before he decided to marry her. Religious wise he was an agnostic...and “proud of it.” ( 4)  It was even his request that when death claimed him he was to be buried in  unconsecrated  ground .

 

 A NEW HOBBY !

                                   

He was 44 years of age when the printing ‘bug’ bit him.  It became an all-consuming hobby.  Not just printing for the sake of printing.  But the perfection of those letters he would create. Away with the ancient type faces that had ruled the industry  almost since the days of Gutenberg!  And even that which had been invented by Niccolo Niccoli . But that, too, had been centuries previous.  On the continent a Frenchman named Claude Garamond had made some noteworthy alterations to the shape of the lettering. But, again, that was a hundred years ago.

 

William Caslon, an Englisman, had “in some indescribable way transformed what was typically Dutch ( lettering ) into something essentially English.” (5)  Baskerville was impressed with  Caslon’s work, so much so that he later acknowledged  Caslon’s influence  upon him.

 

 Now...in 1750 ...with ‘money no object’ as his japanning business continues to flourish... he throws himself wholeheartedly into his new-found hobby  .....   the craft of printing! He was to spend a fortune on it ...and, incidentally, come  close to poverty by the end of his days.  But his name would be remembered as one of the greats of the printing industry.

 

A Nineteenth Century doggerel was composed that actually contrasted  the town and the man....

      When Birmingham, for riots and for crimes

      Shall meet the keen reproach of future times,

      Then shall she find, among her honoured race,

      One name to save her from entire disgrace!”     (6 )

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INNOVATIONS

 

His love of fine lettering led him to spend  over Six Hundred   Pounds  ( a small (?) fortune in those days !) before he produced the type face with which he was satisfied.  (7)

It was to take six years of such preparation before he was ready to print his first book. During that time he had presses especially made...the same design as those in use elsewhere but built “with greater precision.”

 

Unfortunately...for later generations, at any rate, ... he also used specially heated plates of polished copper to give the printed sheets a glossy surface. With the passing of time this procedure caused the finished work  to acquire  “a yellowish tinge”  that failed to present the pleasant contrast with the white paper  as it once had. (8) 

The paper! Baskerville was first to print an English book on ‘wove’ paper.  This new “royal paper” as he called it was probably produced under his instruction at a mill in Maidstone.  (9) Nor are we surprised to read that he pioneered a new type of ink ,  “blacker and more velvety ” than any other.  Or  that his residence at Easy Hill was set up with all the necessities for a print shop.

 

BASKERVILLE TYPE.

 

But it is the type for which he is especially remembered. ! Hailed as a major breakthrough in the printing art, it could  “be read for long periods of time without eye-strain.”(10)

‘Baskerville type’ was still being used  by printers until the computer revolution took over. And there are probably a few old-timers still around who still churn out literature printed  with this particular typeface.

 

Thus it was – in 1754 – the first book was produced. It was an edition of Virgil’s works ...  Virgil being a famous Roman Poet who  had been  born 70BC.   Gone were the scrolls and loops that had decorated the capital letters for centuries. The emphasis was no longer on artistic design but clarity and readability. (11)

 

CRITICAL REVIEWS

 

The literary critics were divided.

 

  Francis Meynell , Director of the Daily Herald, raved ... “Look at this title page of Virgil.  ... This is artifice at its height; the art of concealing the care and the sense of balance which has taken infinite pains to obtain the right interlinear spacing and letter spacing, the right gradations of size...” (12)   An observer of  Virgil’s title page, casting an untrained eye upon it, may add in a quizzical tone, “ Really ?”

 

As a matter of fact, Colin Clair in his comprehensive History of Printing in Britain is not so enamoured with what  he sees.  Concerning this same Title page , he writes wryly, “a monumental quality with a slightly repellent flavour, and then one remembers that Baskerville was at one period a cutter of inscriptions on gravestones.” (13)  

                      

Another complained that the heat-pressed pages produced  a glossy effect that was hurtful to the eye (14) whilst an admirer  assured his readers that Baskerville’s initial opus had        “ few rivals in the whole history of printing.” (15) A copy may be seen in the British Museum.

 

MORE  PUBLICATIONS

 

There followed a volume of Milton in 1758.  It is good that the japanning business was still prospering. Printing two books in the space of eight years would have hardly kept the wolf from the door. But this was his hobby...and he loved it!

The Cambridge University Press asked him to produce a Prayer Book and  “a folio Bible,” that is, a Bible in a format larger than a normal volume.    He accepted the commission but left on record that he was far from happy with the conditions (“shackles” he called them!)   imposed  upon him. For one thing, the actual printing was to be done in Cambridge. So he despatched two presses from Easy Hills and  his assistant, Thomas Warren to oversee the venture.  No doubt Baskerville personally made the occasional journey south to  see how things were progressing.

 

The Prayer Book appeared   in 1760. The type used, he writes, “is calculated for people who begin to want Spectacles but are ashamed to use them in Church.”

 

Three years later the Bible appeared. The critics were unanimous this time. It was “undoubtedly Baskerville’s crowning achievement.” (16) “It is a masterpiece.”(17) “One of the finest books of the whole 18th Century.”(18) Despite  which, it was not a financial success. Of the 1250 copies printed, only about half of them were sold.

 

THE SILENT PRESSES

 

Discouragement set in. Baskerville even tried to sell his printing equipment to France. Alas, the French Treasury had no money to spare.  For seven years it was a silent press. His interest in printing seems to have been extinguished. No books emanated from Easy Hills.

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But in 1770 until his death five years later, the presses began to roll once more. Editions of famous Classical writers from ages past...Horace and Lucretius and Florus and half a dozen other ancient Romans...or were they Greeks? ....   these  new publications   were probably read by a few scholars, but all who saw them could not help but admire  the “ excellent typography.”

 

DEATH ...& BEYOND !

 

After his death on January 8th 1775 he was buried in his own garden “under the windmill” as he had requested.   In 1821, however, his grave was accidentally disturbed during some excavations.  “The leaden coffin was opened and the body was found to be in a singular state of preservation.”(19)

 

By this time his widow had sold  his equipment  to a Frenchman  who used them to print  the writings of  Voltaire ...in 70 volumes !! ( 1785-1789)  ( 20)

In 1917 Bruce Rogers of Cambridge University Press rediscovered some of the original Baskerville type.  And in 1953 a French Printing company made “a princely gift of all the surviving punches to Cambridge University Press.”( 21)

 

John Baskerville exercised a lasting influence upon the typo-graphy of the Western world.  We live in an age when the talk of type and punches and matrices may sound foreign to our ears. But without the inventiveness and dedication of men like John Baskerville who knows where the printing industry would be today...

 

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BIBLIOGRAPHY

 

(1)   A History of Printing in Britain.  By Colin Clair.  Cassell, London.   1965. 315pp.

           ( Page 120)

(2) ibid. p.191.

(3)  ibid.  p. 191.

(4)    English Printed Books by Francis Meynell.  Collins, London. 1946.  48pp. (p.22)

(5)   Clair  p 190.

(6)  500 Years of Printing by S.H. Steinberg . Faber & Faber. 1959. 286pp. ( p. 124)

(7)  Clair. P 192)

(8)  Ibid. p 197)

(9)   An Introduction to Historical Bibliography  by N. Binns. Association of Assistant       Librarians.  1962. 388pp. ( p. 18)

(10)         Steinberg. P. 126.

(11)         World of Wonder magazine. ( no date.)

(12)          Meynell. P. 24

(13)         Clair   p.193.

(14)         Ibid.   p.193

(15)          Steinberg.  P. 124

(16)         Clair  p. 195

(17)         Early Master Printers  by A. Powers.  Portland Club of Printing House Craftsmen.         

                1954. Pages unnumbered.

(18)         Steinberg p. 126.

(19)           Book of Days.  W.R. Chambers,  London. 1879.     Vol. 1. 832 pp.     (  p. 131.)

(20)          Steinberg. P. 137

(21)         ibid. p. 12

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POWER FOR THE PRINTSHOP ..... The Nikola Tesla Story.

 

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The printer arrived at his small business just before 7:00 a.m.  It was a cold morning ... and it was not long before he had the central heating doing its duty. The fluorescent light in Miss Benson's office flickered a few times before dispelling the early morning gloom ... and the radio was switched on to catch the news of the day whilst he surveyed some work-sheets. The electric urn ... Old Ben always loved his cup of hot chocolate before his day’s work commenced in the print-shop ... he turned it on.

 

In the factory itself he flicked on the master switch ready for the power to operate the various equipment.  He eyed  the electric clock on the wall. His staff would be arriving soon.

 

And if our printer was of a mystical bent he might have paused to reflect upon  the rich heritage created by men like Guttenberg and Schoeffer and Caxton and a host of others who had pioneered this printing craft.

 

And Tesla ...?

 

Chances  are he had never even heard of this eccentric genius who “invented the 20th Century.”  That’s the title the Editor of ‘Popular Science Monthly’ had bestowed upon Mr Nikola Tesla.

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It was midnight, July 9–10, 1856, when Djouka Tesla gave birth to a bonny man-child. Reverend Milutin Tesla beamed with joy.  Baby Nikola cried.

 

The proud parents in that small Croatian village little dreamed that their son would one day startle the world’s top scientists with his demonstrations ... black-out a whole American city, and revolutionise the life-style of millions ... nay, billions ... with his inventive acumen, and even become a world-wide cult figure in the 20th Century.

Indeed, the exploits of Nikola Tesla are so incredible that some biographers have suggested that he was born on a space-ship ... from Venus! It is true that today’s ‘International Tesla Society’ in Colorado Springs, U.S.A., is the happy hunting ground of New Agers and UFO-nauts.  One can purchase crystal pyramids, miracle cancer cures, anti-gravity devices and a host of other money-making paraphernalia.  But Tesla, despite his odd phobias, must not be judged by these dubious disciples.

 

 

DISCOVERIES GALORE

 

After all, he did discover the principle of Alternating Current - the AC current that comes into your home and mine ... and makes the fluorescent light flash on (which Tesla also invented), and causes the radiator to dispel the winter chills, and boils the urn, and operates the clock upon the wall... And causes the press to roll, and the guillotine to chop, and the stitching machine to staple...

 

Oh, yes! ... and the radio where our printer hearkened to the morning news service.   Did you know that in 1943, just eight months after his death, the United States Supreme Court acknowledged that radio communication was first discovered ... not by Marconi, as most text-books tell us ... but by Nikola Tesla!

 

MONEY MATTERS!!

 

It seemed as if hitherto undreamed of ideas raced through his mind.  And with financial backing from men like George Westinghouse (of refrigerator fame), and multi- millionaire, Jacob Astor (who perished on the Titanic’s maiden voyage) and J.P. Morgan (America’s richest man), equipment was purchased and experiments performed that astounded the world of his day.  And ours.

 

The “incredible bladeless turbine”, the remote controlled torpedo and submarine, the first Television signals, medical diathermy, robots (which Tesla referred to as telautomatons), radar, Kirlian photography, a vertical rising flying machine... 

The list goes on and on.

  

He even claimed to have devised a system of communicating with inhabitants of other planets, and had actually received mysterious signals.  Biographer, Margaret Cheney, suggests that Tesla probably heard “radio waves from the stars” which, she adds, “is commonplace” in our day.

 

And then there was his “Death Ray”! This is the kind of thing that excited and bewildered Saturday afternoon children at the movies back in the Forties.  The mad scientist.  The laboratory with electrical discharges that sparked and crackled.  The secret weapon that could bring down a plane in mid-flight (yes ... Tesla claimed to be able to build such,  had he the necessary finance). Whether he ever perfected his Death Ray is uncertain.  After his death the United States Government sent federal agents to confiscate his papers.

 

                         

 AN INVENTIVE MIND

 

Even as a youth in Croatia his inventive turn of mind soon began to manifest itself.

 

There are stories of him building water wheels at the local stream “quite unlike those he had seen in the countryside”.  His Sixteen-bug-power-motor involved gluing the wings of 16 bugs to his mechanical contrivance.  When they flapped their wings the motor was supposed to operate.  It was no more successful than his attempted flight from the barn roof ... holding an umbrella.  “He lay unconscious and was carried off to bed by his mother”.

 

At the age of 26, he states in his autobiography, (February 1882) whilst walking in Budapest Park, a flash of inspiration came to him.  He could make “an iron rotor spinning in a rotating magnetic field”.  He saw it in his mind.  And he drew it in the sand for his friend to see.  There had been no truly successful AC motor until this time. Suffice to say, Tesla’s  “split phase induction motor” revolutionised industry and is still used around the world. 

 

TO AMERICA

 

Two years later he migrated to America.  Of all the 518,592 immigrants who sailed past the Statue of Liberty in that year, it was Tesla who was destined to change the face of the Nation.  In his pocket was a letter of introduction to Thomas Edison, America’s most famous inventor.  It had been seven years since Edison had spoken “Mary had a little lamb...” into his talking machine, and heard it played back.  Already he had given to the world an incandescent light bulb and a carbon granule microphone and an electric valve.  These marvels of technology, and others, had made his name an icon among the American public.

 

But Edison favoured the use of Direct Current (DC) ... the kind of electrical power that comes from batteries.  “Alternating Current,” he said emphatically, “was too dangerous. It killed people!”  To prove his point “he paid schoolboys 25 cents for dogs and cats which he then electrocuted in deliberately crude experiments with Alternating Current.”

Tesla, who had previously gained employment with Edison for nearly two years, now “picked up his bowler hat and quit.”

 

History records that our amazing Croatian spent some time digging ditches with a New York street gang of labourers.

 

But fortune smiled upon him ... a financial backer came to the rescue, and in April 1887, the Tesla Electrical Company opened for business.  There also commenced a public slanging match between Tesla and Edison.  “They described each other’s mentality as low.”  Tesla would fly into a rage at the mention of Edison’s name.  He refused to have any devices in his house or laboratory bearing the Edison label.  When asked to attend a dinner sponsored by the Institute of Electrical Engineers that he might be awarded the Edison Merit of Achievement Award, Tesla refused to attend.

 

A similar attitude developed toward Marconi.  “Marconi,” Tesla  informed one reporter, “is a donkey.”

 

 FAME AT LAST

 

The major breakthrough came with the opening of the 1893 World Fair, held in Chicago.  The whole vast complex was to be lit by electrical power.  Edison put in a bid to accomplish this with his Direct Current.  But Tesla, backed at this time by Westinghouse, under-bid Edison and obtained the contract.  Not only did they “outshine Edison”, but they displayed to the world the benefits of AC power.

 

This was followed by a contract to harness the power generated by Niagara Falls ... “a turning point in human history!”  Its first result was the whole city of Buffalo ... 22 miles away ... being lit by Hydro- generated Alternating Current.

 

Tesla was invited to speak at important scientific functions.  Here – showman that he was – he electrified (pardon the pun) his audiences with dazzling demonstrations. Holding gas filled tubes, “high-frequency currents would run through his body until the tubes glowed brilliantly.”  As a spectacular climax Tesla would “pass a million volts harmlessly through his body ... never failing to point out that Mr Edison could not do the same thing with his supposedly safer Direct Current.” ( Children !! Do not try this at home !! Remember the dogs and cats ...)

 

SPARKS ON THE PRAIRIE

 

In Colorado Springs a special laboratory was constructed, topped off by a 200 feet high tower.  Huge flashes of man-made lightning ... some of them 100 feet long ... would light up the surrounding prairie.  The crashing thunder produced in this place could be heard 13 miles away.  Tesla and his crew laboured on, cotton wool stuffed in their ears and wearing thick cork on the soles of their shoes.  On one occasion a dense fog was produced by his equipment, and on another he blacked out the town of Colorado Springs, 15 miles away, by overloading their electric supply and causing their generator to burst into flames!

 

Another tower was constructed at Long Island, its purpose being to transmit wire-less power around the world.  But before this project was completed, the financial support dried up.  In 1914, just after the outbreak of World War I, the tower was mysteriously dynamited.  Whilst proof is lacking, it is generally believed some locals feared Tesla, a European, was sending radio messages to the enemy...

 

ODDITIES & PHOBIAS

 

Tesla was eccentric.   .  He would sit alone at the Waldorf-Astoria meal table ... a table no other he permitted to use ... and wiped every piece of silverware with one of the eighteen napkins that were always provided for that purpose.  Nor could he “lift a bite to his lips” without first calculating the cubic content of the dish before him.

 

He could not bring himself to touch the hair of another person ... earings were abhorrent to him ... and pearls on a woman “made him physically sick”. A morbid fear of germs possessed him. Visitors who entered his hotel room must needs  “keep their distance.” His hearing, he said, was so acute that he could hear a fly land on a table.... and a watch ticking three rooms away.  He slept with rubber cushions under his bed to deaden the noises around him.

 

His dress sense was immaculate.  Indeed, in his prime,  “he fancied himself the best-dressed man on Fifth Avenue.”   Women were ready to fall at his feet but he had no time ... or was it inclination ... for romance.

 

PIGEONS

 

Nor would any survey of Tesla’s life be complete without mentioning his curious fascination with pigeons!  He would feed them in the park, and take any sick ones back to his hotel room.  Herein special cages were built (what did the hotel manager think??), including “a curtained bird bath” for his feathered friends.  At the age of 81 he left the Hotel New Yorker one morning to feed his beloved pigeons and was struck by a taxi. Even before it was diagnosed that he had three broken ribs, he had contacted William Kerrigan “to finish his errand. For the next six months Kerrigan went daily to feed the flocks...”

 

Five years later death came to Nikola Tesla, on January 7, 1943.  He died in his sleep, alone in his hotel room ... alone except for his pigeons.  Two thousand people crammed the Church of St John the Divine for his funeral.  A death mask was made.  A statue was erected near Niagara Falls.  A Liberty ship was named after him.  Tributes flooded in from leading scientists.  Yet,  strange to say, gradually his name was forgotten. 

 

 

 

 

A PRINTER’S THOUGHTS

 

Time to close the print shop for another day. Miss Benson has switched off the computer and put the dust-cover over it. Old Ben has had a good time at the press he loves to operate.  Now the power is turned off. Our printer locks up and heads for home.

 

“Another profitable day,” he muses to himself.  “Thank-you Guttenberg and Schoeffer and Caxton ...”

 

A pigeon wanders across his path.

 

“And Tesla. ”

 

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BIBLIOGRAPHY

 

Cheney, Margaret.  “Tesla : Man Out of Time”, 320 pp, Dell Pub. (1981)

This is by far the best biography of Tesla I have found.

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Heyn, Ernest V.  “Fire of Genius”, 340 pp, Anchor Press (1976)

Based on the files of “Popular Science Monthly”, this volume contains a 20 page chapter on Tesla.

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Hunt, I, & Draper W.  “Lightning in His Hand”, 269 pp, Omni Pub. (1964)

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Moffat, T.  “Nikola Tesla : Creative Genius or Crackpot”, Journal “Electronics Australia” , (December, 1995)

Excellent article.

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Nash, Jay Robert.  “Zanies (The World’s Greatest Eccentrics)”, New Century Pub. (1982)

Just one chapter concerning Tesla.

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O’Neill, John. (Science Editor of the New York Herald Tribune, and personal friend of Tesla) “Prodigal Genius”, 326 pp, Neville Spearman Pub. (1968).

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X, Michael.  “Tesla , Man of Mystery”, 63 pp, Inner Light Pub. (1992)

This is, by far, the silliest book on Tesla I have read. The author makes his subject out to be a Venusian!

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Books concerning Tesla are available from ASD Bookstore, 99 Railroad Street, St Johnsbury, Vermont, 05819, U.S.A.    Phone : (800) 711-9497, Fax : (802) 684-2565.

 

 

Articles concerning Nikola Tesla can be found on the Internet Web Site –

http://www.neuronet.pitt.edu/~bogdan/tesla/

 

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Nikola Tesla may have discovered the principles of Alternating Current, but the guy who made all the money was the fellow who invented the meter.  (Milton Berle’s “Private Joke File”).

 

 

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FROM THE PULPIT TO THE PRINTSHOP !

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       From his earliest days Andrew Hingeley  faced  problems with what he called “the abuse of authority.”

 

       Now that he is Managing Director  of his own printing firm he hopes  to have learned from the mistakes  he  believes he saw in others.  “Authority has to come as the result of respect,” he told me, “ it has to be earned. It’s no good acting like a Dictator... saying ‘I’m the Boss .... do as I say!’ That just creates resentment.”

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        It probably all began when his parents sent him , at the age of 7,  to Geelong Grammar School. He boarded there for ten years. ( 1949-1959) “It was a terrible experience,” he reminisced, “Dickensian!” His parent-substitute did “a poor job” and he looks back on the teachers ( except for one or two ) with little respect. “They channelled me into the wrong subjects. I never got excited about anything. And  I left that place with a huge inferiority complex.”

 

        From there it was to Law School... “where,” he added, “I failed miserably.”

 

        In the early Sixties we find him employed in his father’s wholesale grocery business and it was here   Kay Ligertwood crossed his path.  This delightful lass introduced him to church activities .    Life took on a new perspective. They married in 1965 and entered a Bible College together three years later !

 

         “But it was one of those old-fashioned institutions where the rules were rigid  and little effort was made to encourage self-discipline,” he said. “No talking to the female students ...despite the fact that most of us males were between the ages of 25 and 30! No asking someone to ‘pass the salt, please.’ All that sort of thing.”

 

       He felt it was an ‘abuse of authority’ and joined a deputation to the Principal’s office to tell him so !

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Propagating  Literature .

 

        After graduation he found himself employed in a Christian bookshop in the heart of Melbourne. It was July 1970. Within six months he was Manager...and business began to boom. So much so that he suggested to the Board of Directors that a branch be opened in one of  the outer suburbs. “I had done my homework, “he said, “I knew where most of our customers lived. But the Directors vetoed the whole thing.”        He quit.

 

          “I wanted to get into general book-selling anyway, “ he continued, “not just Christian literature.  I feel very strongly about the gulf that is created so often between daily life and religion. Faith and everyday life, especially work, go together....”

 

          And that door of opportunity soon opened. The experience already gained enabled him to find a position with Collins Booksellers. It was not long before he was managing a newly opened store in one of Melbourne’s huge shopping complexes ...  “we fought tooth and nail to have our tables of books out in the mall,” he went on to say, “and we succeeded.” 

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Preparing Literature .

 

         But his interest in the Church was rekindled in the years that followed and his thoughts turned again to entering the ministry. By 1985 he had left the book industry and was ordained as a Deacon.  All Saints Anglican Church, Newtown, ( Geelong) soon found themselves with a new curate. “But then,” he recalled, “I ran into the authority problem again....”

 

           Out of the blue came an invitation for him to apply for position of Director of Lay Education at St. Mark’s , Canberra. He was accepted and on Australia Day, 1986, he and his family headed north.  It was in this new position Andrew Hingeley was introduced to his first taste of printing. Among his various duties was the preparation ...and publication...of certain religious literature.

 

           A year later, however, circumstances changed. A new Bishop was appointed and Andrew’s job-description was altered, much to his dis-satisfaction.  An  ‘encounter’ with the Bishop ( which is probably  the best way to describe it  ! ) led to his resignation. It was 1989.

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Printing Literature.

 

          A printer he had come to know during his time in Canberra offered him a job.  The following year he was on his own. ‘Trendsetting’ was born and Andrew Hingeley has never regretted the step he took into this vibrant industry.

 

          His Christian principles still come into play. He grapples with problems that arise . There is “the desire to do the best thing by one’s staff,” whilst at the same time dealing with the growing  need to cut running costs. “And our Chromopress ... we have a monopoly on that ... and the pricing strategy that goes with it. How does one’s Christian faith enter into these   situations  ?” he asked. Faith and everyday life still go together in the mind of Andrew Hingeley.  “Integrity” and “honesty” are key words in his vocabulary. One does not have to talk with him for very long to realise that.

 

         And he guards against the “abuse of authority” that caused so much  trauma in his earlier days.  Visit ‘Trendsetting’ when you are passing through Canberra and have a chat to him ... and his happy  staff !

 

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